Make the sticker readable without zooming
Use a large subject, short text, and strong contrast. If a sticker needs explanation, it will not work well in a fast WhatsApp chat.
Create useful daily replies
Greetings, thanks, good night, laughing, crying, confused, angry, and please are the kinds of stickers people come back to again and again.
Keep one visual identity
A consistent character, outline, caption style, and mood range makes the pack feel complete and easier to recognize.
